Yes, I suggested it. Make the audience move by rapping over a pop music beat. So what if you don’t listen to pop music on the regular. It doesn’t matter. And so what if you don’t think that your audience isn’t a pop music audience. Just remember, you don’t have any audience yet. And the name of the game is to get as many people listening to you as you can. Don’t hold onto any false notions of this and think that whichever fan base your after is some hallowed demographic that somehow has higher credibility than other audiences. The truth is that an audience is an audience is an audience and pop music beats bring in an audience.
How do I know that pop music beats bring in an audience, you studiously ask the professor? I know because of the number of records that pop music artists pump out the door and/or actually over itunes. I know because even the rappers you don’t think of as rapping to pop music beats really are. What do you think Dre puts out of his labs, do you think there is some other genre to call what he does? Now you may argue that his beats are not pop music beats, but just think of the lists of rappers and pop stars who have put out songs to Dre beats. There is a difference with Dre because of where he started off and how he made beats for Snoop and Pac but it little matters. The truth is that Dre is big because he makes beats that make people move. He makes beats that people like to listen to. In essence, Dre makes pop music beats.
This is not to knock him. I love his beats. But don’t be fooled, people use Dre beats because they think they will help them sell music. For the most part this assumption is true. Some of the sales may be due to the recognition of having worked with Dre. This can’t be denied. Yet part of the prestige of working over a Dre beat is that he is really that good, but what he is good at is making pop music beats.
What marks a pop music beat most of all is that it has a sound that makes you bob your head, or if you’re in a club it makes you go out on the dance floor. In other words, pop music beats are simply both easy and fun to listen to. And I can hear you now saying that you don’t want to be easy and fun, and that’s well and good, but no matter what you want to be, music audiences want to hear songs that are easy and fun. What really matters for you are that your lyrics are tight, if not then you’ll seem unworthy of people’s attention, which is the last thing you want to be. Spend the time to put down some sick rhymes to a pop music beat and you will automatically have a sick song that is both radio and itunes friendly.